zapliance wanted to create a team merch set that felt modern, comfortable, and consistent with their identity. High-quality personalized hoodies and t-shirts, great fit, and five clean, well-executed designs the team would actually wear.
zapliance wanted to create a team merch set that felt modern, comfortable, and consistent with their identity. High-quality personalized hoodies and t-shirts, great fit, and five clean, well-executed designs the team would actually wear.
But the real brief went beyond "making nice hoodies." One of Zapliance's tallest team members is almost 2 meters, which meant the designs had to work just as well on a tall frame as on every other body type across the team. Well, the challenge was accepted.
About zapliance
zapliance provides digital assistants designed for audit, accounting, and compliance teams. By connecting directly to SAP data, their AI and automated Agents handle the complex work of analyzing datasets and flagging risks. This allows human experts to build trust in governance.
- Industry: Agentic solutions for governance teams
- Team: Global, cross-functional
- Use case: Branded team apparel
- Maramio services: Product sourcing, fit testing, design coordination, print quality control
The challenge zapliance had three constraints:
- Different body types and heights — all hoodies had to work for everyone.
- Five designs — variety of hoodie with print and branded t-shirts without drifting off-brand.
- High-detail creative graphics — clean lines in real life, not only on mockups.
Maramio’s approach
1. Fit-first sampling instead of guessing, we shipped plain hoodie and T-shirt samples before adding any print. The team tried them across sizes, heights, and preferences. This eliminated the usual complaints ("too short", "too wide", "too stiff") and locked in a cut that worked for everyone.
"The team just had to get and try on all the samples. Very simple, yet very effective. We found the consensus within minutes."
They kept it simple and focused on pieces that feel right in everyday use:
- The recycled cotton hoodie brings a heavier weight (340 gsm) and a relaxed shape.
- The recycled cotton T-shirt (180 gsm) balances it out. Light and easy.
2. Print quality control — no pixelation, no surprises Once the fit was approved, we moved to print testing. zapliance checked the real colors, textures, line sharpness, and proportions — crucial, because their designs have a lot of fine-line details.
For this project, we compared two printing techniques: digital print and screen print. Here's the difference:
- Digital print works better for complex, creative graphics with lots of colors and micro-details.
- Screen print is great when you need to match Pantone colors precisely.
From previous projects, we already knew that zapliance's creative graphics look better in digital print — sharper lines and more freedom with detail. So for this order, the choice was obvious.
3. Five designs, one visual language. zapliance wanted variety, but not chaos. They created 5 designs for personalized hoodies and t-shirts that shared the same structure, minimalism, and logic their brand is built on. Different enough to feel personal. Consistent enough to feel unified.
The result: A full apparel set with hoodies and T-shirts that:
- fits well
- feels good
- looks modern
- represents zapliance without overdoing it
- keeps fine-detail graphics crisp across fabrics
Iryna Unguryan, Marketing Manager
Because of our specific audience, we needed the merchandise to feel high-quality and premium while maintaining a relaxed vibe. We were very thorough during the selection process; every detail mattered, from the specific shade of black and the cut of the garments to the thickness of the material and how the print sat on the fabric.
Ultimately, we chose the pieces that met all our quality criteria and, most importantly, felt great to wear. We wanted items that people would actually want to keep in their wardrobe.
Why choose Maramio for your corporate gifting?
If you’re planning a remote or international team event in Europe — whether in Germany, the Netherlands, Poland, Austria, or beyond — Maramio offers tailored product sourcing, design, and logistics support to deliver durable, stylish branded gifts on time.
Written by Natallia Rudakouskaya,
Partnership and Operations Manager at Maramio.
Leading partnerships at Maramio, Natallia works with customers and shares a passion for creating thoughtful merchandise that aligns with the company's values.
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